On March 16, we “designed” for Istituto Ganassini an event dedicated to the Rilastil world.
Milan’s Castello Sforzesco colored its inner courtyards blue for the occasion. This was the atmosphere that greeted the 240 guests who had an extraordinary opportunity: an exclusive guided tour of the Pietà Rondanini.
The event took place in the Sale Viscontee and was opened by a musical appetizer. In this context, guests could, among other things, get an overview of the Ganassini Institute.
Interactive panels, in fact, gave information on the founding of the Ganassini Institute, the evolution of the Rilastil brand and products, the activities of the Research Laboratories, and Rilastil’s commitment to environmental and health protection and prevention policies.
All through a simple tap that activated animations in infographics.
The gala dinner signed and curated by Sadler’s starred caterer.
Introducing and moderating the evening, interspersed with institutional and emotional moments, was Rossella Brescia. Scarlett called strategic figures in the company to the stage to talk about the past, present and future. There was no shortage of entertainment for the audience consisting of physicians, pharmacists, journalists and influencers. The background and star of the evening was the music of the female trio that allowed guests to dance and have fun.
Sealing the event was the celebratory cake that recalls Rilastil packs, logo and payoff in the brand colors.
A team effort that we enjoyed thinking about, creating and implementing in every aspect in a dream location.